We’re looking for an experienced B2B Senior Director of Marketing to lead our team of marketers to deliver integrated demand generation programs that drive pipeline creation and revenue growth.
About Engaging Networks
Engaging Networks is a growing, global Software-as-a-Service company with headquarters in Washington, DC, and London. Our platform, including the most advanced nonprofit-focused AI tools, empowers more than 400 nonprofit clients worldwide to engage supporters through fundraising, advocacy, communication, and community engagement. We are proud to work with leading organizations such as Amnesty International, WWF, Oceana, Human Rights Campaign, Oxfam, PETA, HSUS, The Nature Conservancy, UNICEF Canada, Cancer Research UK and many more. For the past four years, we have achieved an outstanding 97% client retention rate.
We’ve cultivated a fun, energetic work environment centered on innovation and client success. This focus has driven our sustained annual growth of 25% or more. Join us in helping mission-driven organizations achieve their goals by using our cutting-edge technology.
The Opportunity
We’re seeking a dynamic, hands-on and experienced Senior Director of Marketing to lead and execute our marketing strategy. The Sr. Director’s efforts will directly drive sales growth, increase brand awareness and encourage our clients to take full advantage of our tools. Reporting to the President and COO, the Senior Director of Marketing will craft and execute campaigns that showcase our platform’s value, foster collaboration across teams, and inspire a high-performing Marketing team.
Your Key Responsibilities
- Strategic Leadership: Align marketing strategies with organizational goals, optimizing tools and campaigns to enhance brand visibility and significantly increase inbound, sales qualified leads.
- Team Leadership: Supervise and mentor a team of two B2B marketing professionals. Foster their growth through professional development opportunities and by cultivating a culture of excellence, innovation and results.
- Demand Generation: Develop and scale integrated demand generation programs and Account-Based Marketing (ABM) initiatives. Guide and collaborate with the Growth Marketing Director to test campaigns, track ROI, and identify the best mix of digital advertising, SEO, webinars, events, and social media. Optimize our customer acquisition cost (CAC), while boosting the percentage of our marketing-influenced sales pipeline.
- Cross-Functional Collaboration: Work closely with our Sales, Product, and Client Success teams to align marketing efforts, share market insights, and support product marketing goals.
- Market Insight: Monitor emerging trends in the nonprofit sector and competitive landscape, helping Engaging Networks seize opportunities and respond to challenges in an agile way. Help us harness AI and advanced analytics to refine our marketing strategies.
- Partner Marketing: Collaborate with the Partnerships team to strengthen relationships with web development and technology firms that drive valuable referrals.
- Company Representation: Represent Engaging Networks successfully at industry events and our own Community Conferences in Washington, DC, London, and Toronto.
Qualifications
- Required:
- 5+ years of experience marketing SaaS products or services to nonprofit organizations.
- Proven success leading a Marketing team and driving measurable results.
- Deep understanding of marketing disciplines, including ABM, lead nurturing, and sales enablement.
- Exceptional communication and presentation skills.
- High emotional intelligence (EQ), with a collaborative and empathetic leadership style. Total integrity and honesty in dealing with clients, partners and co-workers.
- Strong strategic vision and problem-solving skills.
- Willingness to travel up to 30 days per year.
- You are located in the Washington, DC area, or at least in the Eastern Time Zone. But this is a remote position. We encourage, but do not require, employees to work in our offices in Washington, DC and London.
- Preferred:
- Established network in the U.S. nonprofit sector.
- Experience with eCRM/digital engagement platforms.
- Proficiency with tools such as Salesforce, HubSpot and Mixmax.
- Strong data analysis and performance metrics expertise.
Compensation and Benefits
- Base Salary: $145,000 to $165,000 annually, based on experience.
- Incentive Plan: Performance-based bonus plan, uncapped, tied to team and company targets.
- Benefits: Comprehensive health, dental, and vision plans, paid vacation, parental leave, 401-K plan, and additional perks. Engaging Networks fosters a culture of innovation, collaboration, and positivity. We encourage professional growth, celebrate individual and team achievements, and prioritize work-life balance. Employees also enjoy a wellness program, an employer matching gift program, and a paid volunteer day to give back to any causes they care about.
Engaging Networks values diversity and is an equal-opportunity employer. All applicants will be considered for employment without attention to race, color, religion, age, sex, sexual orientation, gender identity, national origin, veteran or disability status. If you require accommodations during the application process, please let us know.
How to Apply
Send your resume and a cover letter detailing your relevant experience to [email protected] with the subject line “Senior Director, Marketing.” Highlight your achievements and explain why you’re the perfect fit for this role. Feel free to include examples of past successes, such as a portfolio or case studies.
To all recruitment agencies: We do not accept unsolicited agency resumes and are not responsible for any fees related to unsolicited resumes.
